Emphasizing Stability
When you’re a customer, there’s no bigger credibility-builder than having the ear of the person whose last name is on the building.
So say brothers Tim and Arthur Barrett, whose moniker is, in fact, on eight buildings owned and operated by their third-generation, family-run distribution chain, Barrett Distribution Centers.
Here’s why: “Family run” immediately stresses stability, commitment and firmly-footed roots, the brothers say. Simply put, customers understand immediately that the company is in it for the long term, noted Tim Barrett, chief operating officer.
“They see that this is a business that’s not going anywhere,” he said.
And, for 68 years, it hasn’t — in fact, the company, with eight locations and roughly 150 employees, has experienced rapid and immense growth.
click here for full article
provided by: Worcester Journal Online
So say brothers Tim and Arthur Barrett, whose moniker is, in fact, on eight buildings owned and operated by their third-generation, family-run distribution chain, Barrett Distribution Centers.
Here’s why: “Family run” immediately stresses stability, commitment and firmly-footed roots, the brothers say. Simply put, customers understand immediately that the company is in it for the long term, noted Tim Barrett, chief operating officer.
“They see that this is a business that’s not going anywhere,” he said.
And, for 68 years, it hasn’t — in fact, the company, with eight locations and roughly 150 employees, has experienced rapid and immense growth.
click here for full article
provided by: Worcester Journal Online
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